April 2023 – The Arena Press

Spring Issue — The American Rodeo pictorial

April 25, 2023September 13, 2026The Arena PressLeave a Comment

Attention rodeo fans and western lifestyle enthusiasts! Our Rodeo magazine’s spring issue is now live, featuring stunning photos capturing all the thrills and excitement of The American Rodeo 2023 – by Teton Ridge. Held at Globe Life Field in Arlington, Texas, last month, this world-class rodeo event is showcased in all its glory in our latest issue. You’ll feel like you were right in the middle of the action as you browse through the images, and you can even interact with our sponsors through the interactive links included in their advertisements. In addition, we’ve included exclusive YouTube footage from the PBR, offering a behind-the-scenes look at the athletes and events that make rodeo such an incredible experience. So don’t miss out – grab your digital copy of the spring issue now and immerse yourself in the thrilling world of rodeo!

Anthony Lucia: A Voice for Rodeo

April 25, 2023April 25, 2023Leave a Comment

Working The American Rodeo is an experience Anthony Lucia will never forget. The trick roper, team roper, and now rodeo announcer from Weatherford, Texas not only announced The Crown Jewel of Rodeo with Garrett Yerigan, but also hustled on to interviews with the champions immediately following the action. Over the past two years, Anthony has done both jobs individually. He was honored—and challenged—to tackle them simultaneously in 2023. “I doubted myself at times if I could do it, to go from entertaining during a live event to that special moment of talking with someone who’s advancing or just won $100,000. But by the grace of God I got through it, and it was an honor to be part of it all.”

Cole Hauser to Shoot New PBR Brand Campaign at World Finals

April 22, 2023April 22, 2023Leave a Comment

Fort Worth, Texas (April 19, 2023) – Cole Hauser, the new brand Ambassador and creative partner of PBR (Professional Bull Riders), will begin shooting a highly-anticipated new campaign for the red-hot sport during its biggest event – the PBR World Finals: Unleash The Beast in Fort Worth, Texas.

Fans in attendance on Friday, May 12 and Saturday, May 13 will witness and be a part of elements of the new brand campaign that will be seen across traditional and social media as well as PBR programming on CBS Television Network and CBS Sports Network.

$100,000 Late-Night Ultimate Bullfighting Event Series Added to 2023 PBR World Finals Week in Fort Worth, Texas

April 14, 2023April 14, 2023Leave a Comment

UBF Midnight Bullfights join entertainment-packed lineup of programming during the 2023 PBR World Finals, including PBR’s Dirty 30 celebration, headlined by renowned comedian Larry the Cable Guy and country music stars Ryan Bingham and Chris Janson