Posted by Press release courtesy of the PRCA – COLORADO SPRINGS, Colo (July 27, 2021).
The Professional Rodeo Cowboys Association® (PRCA) has named longtime partner Pendleton® Whisky the title sponsor for the Xtreme Bulls Tour Finale and the presenting sponsor of the prestigious PRORODEO® Tour.
In March, the PRCA, Pendleton Round-Up and Happy Canyon jointly announced that the Pendleton Whisky Xtreme Bulls Tour Finale presented by Banner Bank, which crowns the Xtreme Bulls Tour champion, will take place along one of the most iconic rodeos, Oregon’s Pendleton Round-Up. Located in the scenic Happy Canyon Arena September 13-14. The Pendleton Round-Up, scheduled for September 11-18, is a major stop on the PRORODEO® Tour.
The Pendleton Whisky Xtreme Bulls Finale will pay out $110,000, making it a key step along the road to the Wrangler National Finals Rodeo® held in Las Vegas in December.
“Pendleton Whisky has been a supporter of the PRCA for over a decade,” PRCA CEO George Taylor said. “With the Xtreme Bulls Tour Finale taking place in Pendleton, this was such a natural partnership.”
“With the Xtreme Bulls Tour Finale taking place in Pendleton, this was such a natural partnership.”
PRCA CEO George Taylor
The PRORODEO Tour presented by Pendleton Whisky is the culmination of the most prestigious tour on the PRCA circuit. The Tour Finale will take place at California’s Rodeo Salinas, September 23-26 and will punch tickets to the Wrangler NFR for a majority of PRORODEO® athletes.
The Pendleton Whisky Xtreme Bulls Tour Finale and the PRORODEO® Tour presented by Pendleton Whisky will air exclusively on The Cowboy Channel with a live stream on the PRCA on Cowboy Channel Plus App.
Press release courtesy of the PRCA – COLORADO SPRINGS, Colo (July 27, 2021).